„BRANOpac USA, Inc. “– that is the name of the new founded subsidiary of the BRANOpac GmbH. With the successful completion of the formalities for the foundation of the subsidiary company at the beginning of November, a historical event occurred for BRANOpac.
With the new branch in the heart of the sunshine state Florida close to Orlando, the business operations can from now on begin on the American continent as well. Beside already existing branches in France, Italy, India and China the BRANOpac USA, Inc. is the fifth BRANObranch worldwide. From now on high-quality corrosion protection products as well as a product portfolio including different papers from the Businessunits BRANOfood and BRANOtech will be offered to the American market.
It is important to mention that the upmost company goal of BRANOpac was and will be the maintenance of the position in Germany. In line with the expansion to the United States there won’t be a job relocation and therefore job cuts in Germany, but rather an increase of the employees in Germany, who will be involved with the U.S. business affairs in the future. The location of Lich in the middle of Germany will also remain as the production site of BRANOpac products where several years of experience and knowhow are used in order to accomplish excellent results. The subsidiaries around the globe will therefore devote themselves to the task of adjusting the “Made in Germany” products to fit customer’s wishes.
Beside the high-quality products from Germany, the excellent service is even more important for the success of the company in the USA, like it has been in the other subsidiaries as well. With BRANOpac you don’t simply purchase a product but a complete service-package, worldwide support and an innovative consulting performance instead – from research and development through the personal consulting up to the prototyping.
BRANOpac GmbH and its brands and products in the VCI- and food section stand for worldwide service, flexibility, quality and innovation. The foundation of the BRANOpac USA, Inc. accompanies the strategy of retaining the abovementioned attributes and holding on to a continuous development.